Recruitment films for the diverse jobs.
ZUGSPITZE
Wanted - Recruitment Campaign
Bayerische Zugspitzbahn, the company managing the newly-built tourist complex on top of the highest mountain in Germany, was looking to increase its work-force. Being an unconventional place to work, the new employees were required to offer a highly adaptable skill set. This light-hearted campaign was exclusively shown on Social Media.
Avec l’extension d’un complexe touristique tout en haut de la plus haute montagne d’Allemagne, la compagnie gestionnaire, la Bayerische Zugspitzbahn, cherchait à recruter du personnel dans diverses professions. C’est cependant un lieu et des conditions de travail qui sortent de l’ordinaire : le personnel doit donc lui-même être extraordinaire. C’est ce que démontre cette campagne humoristique diffusée exclusivement sur les réseaux sociaux.
Role: Conception, Art Direction & Production.
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/6d968e10-e548-46d0-991c-ad7e634f0c5a_rw_1920.gif?h=725a9a8de721360690445b2e12172f94)
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/fe3ed362-3f01-4200-a902-a470e33b00e1_rw_1920.jpg?h=3e08aecc725a2592b4ab0e301cab9342)
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/aec0cd26-37b2-45e2-8f67-b9d6f114ae84_rw_1920.jpg?h=86bcfd68de95774fdd6075eebcc71645)
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/799591ac-57b7-42a8-8c4f-f04956e5a9d8_rw_1920.jpg?h=dce752b9848098c56aac88b61da38496)
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/3242ebf9-1b73-4e27-af2a-5dfad5ea0da6_rw_1920.jpg?h=74d3d00042e4ac61debbbdb594849536)
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/20ea44f4-ec61-4083-bcb4-1af289036192_rw_1920.jpg?h=33d93c1b1486508352cbdc563eac6688)
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/10fd6392-cadc-4f23-a572-7d2097a06aaa_rw_1920.jpg?h=73b50c4c5712461bfc69b67ab4e022c0)
Diverse prints motives for OOH and newspapers.
The campaign online
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/f48d421a-53ef-4f1a-87c1-48527b3117e2_rw_1920.jpg?h=bea08fc0ae2c6668b9d13f458c7de104)
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/6b28cf24-d6b9-4ee3-b70b-b2b0fe93c050_rw_1920.gif?h=6d26576f1f995c8a7b285cb5e90ecb79)
Behind the scenes
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/c18d73ff-e7c6-4708-b474-e6d11e49390b_rw_1920.jpg?h=20a1067fe7a1fc8d1884601477ff4973)
![](https://cdn.myportfolio.com/ab560746-5f08-44ac-9622-849074fcbc98/1b336f35-3d13-42eb-bce5-b6673c73e6ec_rw_1920.gif?h=41abdf66610b151edd34e731f021133f)
Credits:
Client: Bayrische Zugspitzebahn
Agency: Hello-München GmbH, Munich
CD: Christoph Mäder
AD: Hélène Zorzi
CW: Sebastian Kornherr
Illustration: Mathias Poxleitner
Production: Studio Seidel, München
Director: Florian Seidel
Aired on Social Media.
Client: Bayrische Zugspitzebahn
Agency: Hello-München GmbH, Munich
CD: Christoph Mäder
AD: Hélène Zorzi
CW: Sebastian Kornherr
Illustration: Mathias Poxleitner
Production: Studio Seidel, München
Director: Florian Seidel
Aired on Social Media.